Episode 162

The Millionaire Self Series (Day 2): The Premium Buyer Psyche & the LEAD Framework

Heads up: this episode is a replay from my free Telegram series, Million Dollar Self—I’m dropping daily live transmissions for 14 days. Want in? DM me RICH GIRL on Instagram or use the landing page https://melissaruiz.mykajabi.com/million-dollar-self

In today’s episode of Waking Up With Melissa, I break down the premium buyer psyche—what high-caliber clients actually look for (hint: it’s not discounts or feature lists), and how to lead with clarity, conviction, and certainty so your presence does the heavy lifting.

You’ll hear the real story of my first $28K month (with no audience and no complex funnel) and the identity shift that made it possible: trading effort for energetic alignment. Then we install the LEAD framework—Language, Energy, Authority, Decision-making—so you can stop chasing and start magnetizing.

A BREAKDOWN OF THIS EPISODE:


00:00 The $28K month with no audience: alignment > algorithms


06:58 How lack leaks your magnetism


10:45 Relationships as mirrors: triggers, worthiness, and owning your standard


13:10 Confidence → Clarity → Certainty: becoming the obvious choice


18:36 Detachment & karma: lead your clients without carrying them


21:28 Fall forward: why letting people see the “middle” builds trust


24:02 Transformation over features: your brand stories sell your offers


27:05 Everyday abundance: micro-moments that expand receiving


30:21 LEAD Framework (Language, Energy, Authority, Decision


32:18 Premium Buyer Do’s & Don’ts (your quick-start checklist)


PS: This was Day 2 of the Millionaire Self Series inside my Telegram group. If you want to catch the next 13 transmissions in real time, come join us—DM me RICH GIRL on Instagram or head here: https://melissaruiz.mykajabi.com/million-dollar-self


PS 2: Unleash & Unveil Your Soul Business is officially starting September 15th! It’s not too late to join. If you’re ready to align your purpose, business, and abundance in 2025, DM me “UNLEASH” at @iammelissaruiz to apply. Let’s build the empire that matches your soul.


About the Podcast

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Waking Up With Melissa Ruiz

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About your host

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Melissa Ruiz

Welcome to Waking up with Melissa Ruiz, a podcast that takes a deep dive into personal development, spirituality and how to grow your online business.
Hosted by Melissa Ruiz, a spiritual & mindset business coach for all conscious healers out there. Stay tuned every week while Melissa shares insight on how to balance your business and stay in alignment with your higher self.

🌈 IG: https://www.instagram.com/iammelissaruiz/ https://www.instagram.com/wakingupwithmelissa/
🌈 Website: https://iammelissaruiz.com